I love cycling, so I took the opportunity to redesign the Universal Colours website. They produce technical clothing and gear for cyclists, but link externally to their stockists, Sigma Sports. I wanted to create a rich interface that’s engaging to their customers, new or experienced cyclists.
The header showcases featured links for convenient access and the full-screen mega menu tucks away the complex multi-tiered navigational approach.
I created a simple page loader animation, then focused on creating an environment where the user can navigate through product and content. It needed to be different and not conform to a blocky and uninspiring layout.